KEY RESPONSIBILITIES ROUTE-TO-MARKET (RTM): • Develop and optimize RTM models, distribution coverage and territory structure to support business growth. • Analyze market potential, outlet coverage and workload to optimize sales force sizing and resource allocation. • MCP: Own and standardize the MCP; guide Sales teams in developing and regularly reviewing MCP to optimize territory, routes, call frequency, outlet coverage and sales force productivity. SALES CAPABILITY • Develop practical sales processes, guidelines and tools for MCP, territory/route management and field execution. • Train and coach Sales teams on MCP, coverage management, sales productivity and effective use of sales tools. • Drive consistent adoption and improvement of sales standards across field teams and distributors. SALES OPERATIONS • Manage Sales Admin and ensure effective sales processes, reporting and operational support. • Monitor sales KPIs and performance data to identify gaps and support management decisions. • Sales Planning & Systems: Support AOP, target/resource planning and effective utilization of DMS/SFA. • Provides solution & tools for support smooth operation to others functions (Trade Marketing, Sales, Finance, HR, SCM…) [Requirements] • Experience: • Age: 30 – 40 • Education level: Bachelor’s degree in Business/Economics or related fields. • 5+ years’ experience in FMCG Sales, preferably Food/Confectionery, with solid exposure to RTM, Sales Excellence, Sales Force Effectiveness or Sales Operations. • Channel Experience: Strong understanding of GT distribution, distributor operations and field sales structure; MT exposure. Hands-on experience in territory planning, sales capacity, MCP, route/beat planning and outlet coverage optimization. • DMS: Hands-on experience with DMS and ability to use DMS data for sales performance, coverage and productivity management. • Good understanding of sales KPIs, reporting, target allocation and sales performance management; • Language: Business-level English. • Availability: September, 2026