About the Role We are looking for an E-commerce Digital Shelf & Content Specialist to own and improve our digital content and product detail pages on Amazon and other e-commerce platforms. This role will own the digital shelf experience across our e-commerce platforms, turning sales priorities, product information, customer insights, and competitive research into clear content and merchandising direction. You will help ensure our product pages remain accurate, competitive, and optimized as marketplace requirements, category standards, and customer expectations evolve. Responsibilities: • Own digital shelf content across Amazon PDPs, A+ Content, Brand Story, Brand Stores, and other e-commerce platforms. • Lead digital content development for new product launches, ensuring product pages and creative assets are completed accurately and on schedule. • Translate sales priorities, product features, customer feedback, and competitive research into clear creative briefs, including messaging hierarchy, key product benefits, and content direction. • Provide timely, actionable feedback throughout the design process to keep projects moving and ensure high-quality final deliverables. • Maintain accurate product information across e-commerce platforms and proactively update attributes and content as marketplace requirements and category standards change. • Regularly audit the digital shelf and monitor performance, including content completeness, organic visibility, CTR, CVR, and competitor benchmarks, to identify gaps and optimization opportunities. [Requirements] • 2–4+ years of experience in e-commerce content, digital merchandising, brand marketing, creative strategy, or a related field. • Experience with Amazon or other major e-commerce marketplaces preferred. • Strong visual judgment and ability to provide clear creative direction. • Strong communication, organization, and project management skills. • Comfortable using performance data, customer feedback, and competitive research to inform content decisions. Preferred • Experience with Amazon A+ Content, Brand Stores, Brand Story • Experience with hardlines, furniture, or other visually driven e-commerce categories. • Experience with photography, video, 3D rendering, or AI-assisted creative workflows. Location: Binh Thanh District, Ho Chi Minh City, Vietnam