- Franchise Governance & Strategic Vision: Architect the overarching 3-to-5-year long-range macro commercial roadmaps for the entire CMVD franchise, managing the lifecycle interplay between off-patent cash cows and next-generation pipeline launches. - Macro Portfolio P&L Architecture: Hold complete corporate accountability for the aggregate franchise P&L statement. Strategically reallocate resources, marketing capital, and operational budgets (A&P) across multiple product lines to fund high-growth pipeline assets. - Macro Medical Shaping & Health Policy Influence: Establish institutional corporate alliances with the executive boards of national medical societies (e.g., VNHA, VADE). Collaborate with MA/RA teams to drive high-level national reimbursement frameworks and shape clinical guidelines. - Strategic People Leadership & Talent Pipeline: Directly lead, coach, and mentor a high-performing squad of Product Managers and Senior PMs. Establish clear performance evaluation matrices, drive capability-building, and curate the marketing succession pipeline. - Corporate Omnichannel Transformation: Direct the structural marketing technology and customer data infrastructure strategy for the business unit. Establish automated engagement benchmarks to maximize cross-channel commercial efficiency. - Regional Matrix Alliances: Represent the country's franchise across APAC regional commercial matrices, ensuring local market readiness maps fully leverage global resources. [Requirements] Education - Mandatory Background: Pharmacist or Doctor degree (University level) with excellent knowledge of the pharmaceutical industry, medical concepts, and cardiovascular/metabolic therapeutics. - Preferred: Master of Business Administration (MBA) or relevant postgraduate marketing degree is heavily preferred. Work Experience - Tenure: Minimum 8+ years of progressive pharmaceutical commercial leadership inside premier multinational pharmaceutical corporations (MNCs). - Leadership Experience: Proven track record of at least 2 to 3 years of direct people management experience over professional product management lines, with documented success in talent promotion. - Domain Mastery: Comprehensive experience managing multi-brand chronic disease franchises, leading complex market access, and managing co-marketing or distribution alliances within Vietnam. Skills - Communication & Presentation: Full professional fluency in written and spoken English. - Dynamic & Positive Attitude: High sense of responsibility, resilience under pressure, and a solution-oriented mindset