• Build, plan, and execute the overall digital marketing strategy with a strong focus on performance-driven campaigns. • Manage marketing strategies across tech and retail divisions to ensure efficient execution. • Scale digital ad spend across key platforms such as Google, Facebook, Instagram, LinkedIn, and other growth channels. • Monitor and evaluate campaign performance using advanced analytics. • Report campaign insights to management and propose future strategies aligned with company goals. • Apply strong project-management frameworks to support efficient and collaborative execution. • Work closely with media partners to tailor audience-focused campaigns. • Stay informed about the financial markets, especially topics like currency trends, gold prices, or global economic shifts, and leverage these insights to build relevant and timely marketing content or campaigns. [Requirements] • A team player with 3–5 years of experience in financial services, technology, online platforms, or related industries. • 5+ years of marketing experience (in-house or agency). • 3+ years of data analytics and reporting experience to drive data-informed decisions. • 3+ years of experience using marketing automation tools (e.g., Marketing Cloud, ExactTarget). • Strong leadership and team-management skills. • Demonstrated capability in lead generation funnels, SEO, email marketing, paid media, social media, CRO, branding, and copywriting. • Excellent English communication skills (written & verbal). • Strategic thinker capable of identifying market opportunities and converting them into business impact. • Strong interest or understanding of the financial markets, including currency trends, gold prices, and global economic shifts, with the ability to translate these topics into meaningful marketing strategies. • Positive mindset with a track record of overcoming challenges.